M-8, r. 4 - Code of ethics of veterinary surgeons

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38. In advertising, a veterinary surgeon shall avoid methods and attitudes likely to impart a profit-seeking or mercantile character to the profession, including promoting the consumption of medications, and to that effect shall refrain from offering to the public any rebate, discount or gratuity on the sale or prescription of medications.
O.C. 1149-93, s. 38; O.C. 364-2008, s. 29.